Snapshot: BikeDekho Digital Dealer Meet 2016

Under the GirnarSoft umbrella, BikeDekho is one of the web portals that specialises solely in two-wheelers. The website offers a versatile platform for its customer base, ranging from selling an old bike, buying a pre-owned bike, and getting on-road prices for the bike interested in. It also helps one to compare between bikes, and find dealers of any shortlisted brand. The website also consists of an editorial section that provides the latest news, expert reviews and advisory articles related to the two-wheeler industry.

Apart from the website, BikeDekho also caters to two-wheeler dealerships with an app specifically designed to help achieve sales targets and for better conversation ratios. Named as the ‘Dealer Mart App’, it has been developed by BikeDekho’s parent company Girnar Software. The app helps manage new bike leads, compare bikes, calculate EMI, and generate price quotes and bikes’ brochures with all necessary information available at one's fingertips.

The Digital Dealer Meet was attended by owners of several dealerships in the two-wheeler market who have opted for the BikeDekho’s Lead Management System who shared feedback about their sales targets and conversion ratios. The gathering also demonstrated the effect of having an online showroom to further boost the sales effectiveness and the profitability in business to owners of new dealerships.

On a yearly basis, BikeDekho organises an awards ceremony wherein accolades are given to two-wheelers dealers on the basis of their performance, leads generated and conversion ratios attained through the use of the app. This year’s awards ceremony had the participation of several dealerships receiving honours with few even acquiring multiple accolades.

Speaking on the meet, Swapnil Patil, BikeDekho, said: “The event was an eye opener for all the dealers with regards to all the digital solutions that BikeDekho has to offer. Plus with many dealers winning multiple awards, others are now inclined to perform better so that they can be winners next time. This event will help dealers to understand the exact solutions they need to opt in order to increase their overall sales.” 

Winners of the BikeDekho Awards 2016: