Honda Opens 100th Best Deal Outlet In India

Honda aims to have 200 Best Deal certified pre-owned two-wheeler outlets in India in the next 2 years.

Adding a milestone in providing better two-wheeler solutions in India, Honda has inaugurated its 100th Best Deal outlet in the country. It is a certified pre-owned two-wheeler dealership and the new one is located at Tardeo Road, Mumbai. Three years ago, Honda opened its first Best Deal outlet to provide a platform to exchange and upgrade old motorcycles and scooters for a new Honda two-wheeler. Now, the company aims to take the count of these stores to 200 in the next 2 years.

Commenting on this milestone, Yadvinder Singh Guleria, senior vice president, sales and marketing, Honda Motorcycle and Scooter India, said, “As a pioneer, Honda introduced the concept of Certified Pre-owned Outlets – Best Deal. This allows us to create more touch-points of interacting with customers and also tap into the huge potential that the pre-owned 2-wheeler market offers. Our experience shows that the pre-owned industry is evolving very fast. The replacement cycle for two-wheeler has come down from 7-8 years to 3-5 years in a decade. With shrinking replacement cycle of the 2-wheeler industry, Honda sees immense future potential in pre-owned 2-wheeler retails and we are aggressively scaling up this business. We aim to double the Best Deal count to 200 outlets in the next 2 years.”

At a Honda Best Deal store, customers can buy either used or new Honda two-wheelers or exchange their existing ones as well. The outlet gives customers the option to opt for either a new or a pre-owned Honda two-wheeler. All the two-wheelers available at the store are certified by the company and comes with two free services and six months’ warranty. Varied financing options are also available at these stores, making them one-stop solutions in the process of buying a two-wheeler.