You Can Now Buy A Vespa Or An Aprilia Scooter From Home

Modified On Jun 11, 2020 11:54 PM By Praveen M. for Aprilia SR 125

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Parent company Piaggio has announced a host of online offers and initiatives

Piaggio’s brands, Aprilia and Vespa, have announced that customers will now be able to buy their scooters from the comfort of their homes. Vespa and Aprilia are not the only two-wheeler manufacturers that have taken the online route to sell its two-wheelers. Suzuki recently took the initiative of not only selling two-wheelers but even servicing them at customers’ homes. It was then followed by Hero MotoCorp.

The latest move by Piaggio lets you book any Vespa or Aprilia scooter online for Rs 1,000 and avail a number of finance schemes and benefits as well. Once the process is complete, you can even get your scooter delivered to your doorstep. In a related development, the launch of Aprilia’s flagship scooter in India, the SXR160 has been delayed.  

The coronavirus pandemic has changed the way businesses operate across the world. Despite lockdown restrictions being eased, there’s a high risk of getting infected by COVID-19 by unnecessarily stepping out of your homes and venturing into crowded spaces. At BikeDekho, we encourage you to stay home and stay safe and make the best use of initiatives such as these. 

You can read more about Piaggio’s initiatives in its official release here:

Press Release:

Piaggio India launches Ecommerce, with Book Online for Vespa and Aprilia Range, Click and Book, connect to Dealers and get Home delivered with great online benefits

Offers end-to-end quick and easy online buying contactless experience and retail experience, Finance offers and home delivery

Key highlights:

  • Ecommerce of retail to enable customers to buy their favourite Vespa and Aprilia from the comfort of their homes
  • Convenient and secure end-to-end retail journey for customer across browsing, booking to payment on exclusive stores of Vespa and Aprilia online
  • Integration of dealerships across India on the online platform for ease of access towards sales consultations and seamless product delivery
  • Attractive retail and finance offers for online booking, with booking amount of Rs 1000/- get online offers, low interest retail finance for purchase of Vespa & Aprilia and many more benefits
  • Empowering customers to avail individual mobility and raise bar for customer experience in the premium two-wheeler segment

Mumbai, 10 June 2020: Piaggio India today introduced the e-commerce platforms with two exclusive online stores for its iconic brand Vespa and racing legend brand Aprilia. Now, customers can explore all the range of Vespa and Aprilia scooters, immerse in its rich legacy and exciting high performance, select their city, dealership. They can access information on the product and technical specifications of the models, check the impressive range of colours, learn about the Ex-Showroom and On-road prices, calculate the EMI, apply for a loan and book online by paying RS 1000/-, at the click of a button; with this booking at a click of a button they will be able to avail a host of benefits.

The new initiative is an effort towards enriching the customer experience in the journey of delivering differentiated value proposition; Piaggio India has always been looking forward and creating specific solutions for its discerning customer with its global range of 2-wheeler products and the customer experience across the touch point. Piaggio India is further exploring various solutions online for its customers in the near future which will enhance their experience further. In the given situation, this solution would also provide great relief to all the aspiring buyers of two wheeler to move ahead in owning the world class products from Vespa and Aprilia range.

Our dealers will now be able to connect with our customers through this platform, can receive booking on customer’s choice of scooter and get in touch with the customer, provide consultation on all their queries and facilitation. They can get customers documents on email and complete the registration and then the delivery of Vespa and Aprilia at the doorstep of the customer by trained professional from dealership. 

Commenting on the launch of e-commerce platform for Vespa and Aprilia, Mr. Diego Graffi, Chairman and MD, Piaggio India said, “As a global brand, we are always focussed towards providing the best in class experience to our esteemed customers. We look forward to deliver best solutions in the given situation to ensure that we help address concerns of our customers. Our new online shops is a step in that direction; with the digital footprint, Vespa and Aprilia’s retail facilitation bringing our dealers online to provide a contactless service. We are constantly innovating with our products and processes to address the needs of changing times, and we have planned many more initiatives in near future for our customers. We are committed to facilitate our customers to experience our world class brands and products to fulfil their needs of mobility and empower to enrich their individual lifestyle with adequate safety in the current situation.” 

Piaggio India has opened its Vespa and Aprilia dealerships in a staggered manner and are operating them in a safe environment. The teams are following social distancing protocols including contactless greeting, wearing protective gear and using hand sanitizers while addressing the sales and service needs of the customer, and the online platform will further help the process of buying in the current times.

Customers can now shop for our products at https://shop.apriliaindia.com/ and http://shop.vespaindia.com/

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