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    TVS TYRES launches a new ‘Roadsense’ Campaign - ‘Traffic Unjam’

    Naveen
    NaveenModified On Dec 10, 2015 12:00 am IST
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    Published OnJul 16, 2014 12:00 am IST
    Last Updated OnDec 10, 2015 12:00 am IST
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    The popular Indian two & three Wheeler tyre brand- TVS SRICHAKRA Ltd. has launched its new road safety campaign- 'Traffic Unjam', consecutively in Ahmedabad & Lucknow last...

    The popular Indian two & three Wheeler tyre brand- TVS SRICHAKRA Ltd. has launched its new road safety campaign- 'Traffic Unjam', consecutively in Ahmedabad & Lucknow last week. This activity is aimed at creating awareness on traffic rules and to educate people on road safety measures. In association with the City Traffic Police Department in both the cities, Traffic Unjam involved TVS TYRES’ volunteers acting as ‘traffic marshals’ holding placards at high traffic zones highlighting ‘ROADSENSE’ and traffic rules. This 3 day event that took place in Ahmedabad from 9th to 11th July and 10th to 12th July in Lucknow covered 81 traffic signals in each city.

     

    TVS TYRES launches a new â??ROADSENSEâ?? Campaign- â??Traffic Unjamâ??

     

    Mr. P. Vijayaraghavan, Director, TVS SRICHAKRA Ltd on this occasion said, “At TVS TYERS, our core philosophy revolves around continuous improvement in all facets of its operations and ways to give back to the community.  Over 30 years, we’ve leveraged our expertise to ensure your every ride is as safe as it is sensible. Since tyre care and road safety go hand in hand, we decided to look at a campaign that would benefit, not just the riders, but the society on the whole. Our primary agenda is to address the concern of irresponsible driving and we believe it is our collective responsibility to follow traffic rules.  “Traffic Unjam” is one such initiative to educate people to avoid such encounters.”

     

    TVS TYRES launches a new â??ROADSENSEâ?? Campaign- â??Traffic Unjamâ??

     

    According to WHO’s Global Status Report on Road Safety 2013, worldwide the total number of road traffic deaths remains unacceptably high at 1.24 million per year. With some caution, care and sound ROADSENSE the number of accidents happening on daily basis can be controlled.

    TVS Apache RTR 160 4V (2009-2025) User Reviews

    • S
      sk on Jun 06, 2026
      4.3
      Very good for

      I am very satisfied with the bike's performance. It offers good performance and comfortable riding. The engine is smooth, mileage is ok and maintenance cost are reasonable. Overall it is a reliable bike for daily use and long rides. I would recommend to others for use and bike's look is very cool and I did some modification in bike for good look.

    • A
      aman on Apr 28, 2026
      4.8
      Urgent sell bike

      Apache RTR 4v black is quite good bike as compared to other brand. This bike offer 17 bhp and 15 nm torque which is quite fast coming to looks. It looks like naked super bike with red black colour combination. It offer three riding mode with tft display and abs braking which is single only with better mileage in this segment.

      1 1
    • D
      deva on Mar 04, 2026
      3.7
      Great Performance and Handling but City Mileage Co

      I chose the TVS Apache RTR 160 4V TFT USD model mainly for its sporty design, features and strong road presence. The bike feels very stable on highways and comfortable for daily city rides. Handling is sharp and confidence inspiring. It is also good for family usage when riding normally. Overall the build quality, braking and features like TFT display make the bike feel premium in this segment. Ride quality so far has been very good. The Apache RTR 160 4V TFT USD has excellent handling and stability. In highways the bike feels planted and smooth even at higher speeds. Braking performance and suspension are also good for most road conditions. But the biggest downside for me is the city mileage. In city I am getting around 28 to 32 kmpl, which is lower than expected for a 160cc bike. If someone wants good performance, sporty design, great handling and modern features, the Apache RTR 160 4V TFT USD is a very good choice. However mileage is the only reason I hesitate to recommend it to everyone. Competitors like Pulsar N160 give better mileage in city conditions. So if mileage is your main priority you may consider other options, but apart from that the bike is really enjoyable to ride.

      3
    • C
      chandan on Feb 03, 2026
      5.0
      A Perfect Balance of Power and Style.

      I chose the Apache RTR 160 Limited Edition for its sporty performance, sharp handling, unique limited-edition looks, good mileage, and reliable TVS build, making it perfect for daily use with a premium feel. Apache RTR 160 Limited Edition so far is smooth and fun it feels responsive with good pickup, confident in city traffic, and stable at higher speeds. The handling is sharp and the overall ride quality is comfortable for daily commuting as well as weekend rides. I would recommend the Apache rtr 160 Limited Edition if you are looking for a bike that fun to ride, reliable, good on mileage, and turns heads with its sporty looks. It is a great all round choice for both daily commuting and weekend rides.

      2 1
    • A
      aditya on Feb 01, 2026
      4.5
      Apache RTR review

      According to online review it's the best bike in the segment. I reviewed other bikes in the segment and everybody has their pros and cons but this is the overall best friend and it has been running on the roads were years that's why. Very punchy and comfortable. It's very manuvareble in traffic and the blood through technology is very helpful in the driving also when it comes to I wait as a very good performance. Mileage is pretty good. Yes to anyone in this segment. Even even has an interesting 160 CC segment this is the best way to go for according to me as it as too much features for the price range and it is very much good for this age group.

      6 3
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    Naveen
    Content Writer
    A freelance Content Writer to the CarDekho Group, Naveen Soni is a seasoned automotive journalist covering wheeled machines and their behind-the-scenes for over 13 years. His.....Read more

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