Bajaj To Launch 8 New Bikes In The Next Few Months!

The brand is also planning to launch new off-road/dual-sport bikes in India

On a recent Bajaj Auto earnings call, the manufacturer revealed its plans for the imminent future, signalling a busy few months ahead even as it keeps an eye on rising costs and upcoming regulations.

Bajaj Auto’s Executive Director, Rakesh Sharma, mentioned that the brand will introduce eight new products over the next four months. This comes after seven updates and launches since last Diwali, including refreshed versions of the Pulsar 125 and Pulsar 150. 

Pulsar is the priority

Speaking on the Q3 FY2026 results conference call, Rakesh Sharma said the company’s main focus is to strengthen the Pulsar brand, especially in the 150cc and above segments. Bajaj sees Pulsar as its most important nameplate for growth and profitability.

Bajaj kicked things off with the launch of the updated Pulsar 220F. This was then followed by the updated Bajaj Pulsar 150, and then the launch of the updated Bajaj Pulsar 125. Continuing with the brisk pace, Bajaj now plans a concentrated rollout, with around two new or updated models every month for the next six months.

By the middle of the year, Bajaj expects its range to look far more up-to-date, which should help steady its market position. Despite the new GST 2.0 regulations impacting bikes over 350cc with higher taxation, Bajaj chose to keep the Pulsar NS400Z’s extremely competitive pricing intact. However, this is not a long-term solution as Bajaj will not be able to absorb the higher taxation forever. We reckon Bajaj might just downsize the engine to 350cc, to better comply with the new tax reforms. Afterall, Bajaj’s partner Triumph is already working on a whole bunch of 350cc bikes. 

More new ideas

Looking beyond Pulsar, Bajaj is also working on expanding its brand spread. The company feels the need for a separate 125cc-focused brand to sit below Pulsar and offer more affordable pricing. We think Bajaj might revitalise the Platina lineup with a feature-loaded Platina 125 - something that looks somewhat conservative yet brimming with features to compete with the Glamour X125. 

At the top end, Bajaj plans to grow the Dominar line, with exports playing a major role. In fact, the company already sells more 250cc bikes in markets like Mexico than it does in India. While the particulars are still under wraps, expect the brand to perhaps introduce the latest-gen KTM 390 Duke’s 399cc engine in the Dominar 400, at least for the export markets as it anyway has a strong presence abroad. As far as India is concerned, the current Dominar’s 373cc engine might just be downsized to comply with the new GST norms. 

Bajaj is also studying dual-sport and off-road motorcycles, which could arrive either under an existing brand or a revived older nameplate. The bike/bikes could either be called the Bajaj Trekker or Marathon, as suggested by the trademark documents filed by the manufacturer a couple of years ago. 

ABS could affect demand

While Bajaj expects the two-wheeler market to grow by up to 12-15 percent, upcoming safety rules could slow things down. The Government of India, in the second half of 2025, proposed a requirement to fit ABS on all two-wheelers from 2026, but it is unknown when the rule will be implemented. Sharma warned that even small price hikes can influence buyers, especially in mass-market segments. He added that when ABS was earlier introduced in the 150cc class, demand growth reduced, while lower segments performed better.

Summing up, with the upcoming Pulsars and other models in place, Bajaj will also have to factor in the safety norms. Expect the baseline pricing of all bikes to go up if the rule is implemented. That said, Bajaj is well-known to have extremely cost-effective manufacturing in place, so the jolt may not be as harsh, or so we hope. Only time will tell, so stay tuned.