Bajaj Devloping a New Entry Level Bike to compete with Hero HF and Honda Dream series
Bajaj Auto- the home grown and third largest two -wheeler manufacturer in India is going to launch a new series of products within the next one year. The series is expected to...
Bajaj Auto- the home grown and third largest two -wheeler manufacturer in India is going to launch a new series of products within the next one year. The series is expected to include the premium products showcased by the company at the 2014 Indian Auto Expo and the dealer's meet in Turkey as well as a new entry-level motorcycle.
Rajiv Bajaj, Managing Director, Bajaj Auto Limited, told that two new launches have been planned until March, which will be followed by bt a 'significant' launch in the first half of 2015. These new models will help the company to grew its market share upto 30 percent in the next year, which is almost twice of the July 2014 market share, he added.
Currently, Bajaj is giving more attention to its premium brands- Pulsar and Discover, while the solo product of the company in the respective segment- Platina is doing pretty well in the market. On the other side, all the other major companies are also concentrated on the entry-level products to grasp a big part from the mass segment.
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The new entry level bike from Bajaj will mainly compete with the Hero MotoCorp HF- Dawn and HF-Deluxe along with the Honda CD110 Dream and Dream Neo. With these efforts, the company seems to reclaim its lost share and fight again for the lost position. Launched in the August 2014, Bajaj Discover 150 had also helped the company to hit an increased market share of 20 percent against the 14.55 percent of this July.
Mr. Bajaj said, “During the July-August period, where our market share was at 15 per cent, we had to reduce the billing of older Discovers. Already with one launch, there is a huge recovery in market share. I believe the days of 15 per cent market share are really over. It will come back to 23 per cent by the end of March and over the next financial year, be about 30 per cent,” said Rajiv Bajaj.
Source: Business Standard
Bajaj Platina 110 User Reviews
- Best choice to buyMy father gave me this bike I am using from last 5 years, fuel efficiency is very good as per experience, as a middle-class my Father purchase this for him, and they pass this to me and the performance was same as brand new. I am going office and in field from this daily approx 50-70 km , comfortable and big seat in its segment that also comfortable for 2nd person who setting behind me in budget. This is perfect choice for performance and fuel efficiency. As per my review bajaj suits me in 5 year. Daily up down I am not in trouble by its performance or any problem, in 5 year me and my father not changed single part of engine. My father previous bike engine work in 40000 km and this bike me and my father drove this to 70000 and all parts are original. So as per my opinion or as per our roads bajaj platina is good choice.Read More2 11
- Good milegaLook simple aur decent hai, jo har age ke aadmi par suit karta hai. family point of view se bhi ye bike theek hai kyunki zyada show off wali nahi lagti. Overall, kam kharcha, achi average, simple look aur bharosemand performance ki wajah se Platina NXT ek sahi choice banti hai daily use ke liye. The mileage of this bike is good, so it helps save money on fuel. In daily life, fuel cost is a big problem, and this bike helps reduce that problem. The seat is long and comfortable, so both rider and passenger can sit easily. Even on long rides, the body does not feel tired. Bajaj Platina NXT is a very good bike for daily use and long distance riding. This bike is made for people who want comfort mileage and low maintenance.The engine is smooth and works well in city traffic as well as on highways It gives very good job.Read More7 9
- Trusted and smooth for family useI chose Platina 100 because my father had an old Platina and it worked for many years. I trusted the bike from the beginning. I liked the new model and its smooth look. It is very simple and easy to ride. I wanted a bike that gives me comfort and does not need much money. Platina 100 was the best option for me and my family. The ride is soft and smooth. The engine is silent and runs well. The seat is big and my younger brother also sits with me. I use it to go to the market and for short trips. It never gave any problem till now. I like how light it is to move and how easy it is to turn. The bike starts in one kick. I feel very good riding it every day. Yes, I think everyone who wants a trusted bike should go for this one. It has been used in our family for many years. The new model is better and more smooth. It saves money, fuel and gives peace of the mind. I recommend this bike to people who want a strong bike for daily use. Platina 100 is simple, safe and good for everyone.Read More10 2
- Simple and Safe Bike for Daily WorkI chose Hero HF 100 because it is the small, light, and cheap. Need the bike for the daily work trips. Simple to ride and park. Fuel use is low. Engine is calm and easy. Friends have it and say it works well. Looks simple but nice. I want a bike that is the safe and easy for everyday use. Riding is very smooth. Hero HF 100 runs well on city roads. Engine starts fast. Brakes are easy. Seat is soft. Bike is light and easy to control. Fuel use is low. Even in traffic or small bumps, it is calm. Riding every day is simple and safe. Works well. I would recommend Hero HF 100 to everyone. Simple, light, and cheap. Easy to ride and park. Works for daily trips. Fuel use is low. Safe and calm. Friends and family can use it. Cheap to maintain. Perfect for beginners or anyone who wants simple city travel.Read More3 5
- Confidently Choosing Platina for Fuel EfficiencyI was looking around for a bike to get me around town. It needed to sip fuel without guzzling too much, handle those bumpy streets full of potholes okay, and not be a hassle to keep up with. The Platina sort of nailed it on the ride being smooth, steering light enough, and getting decent miles per tank. I took it out for a couple test spins, checked over the service stuff, and yeah, I went ahead and picked it up feeling pretty sure about the choice. My Platina does feel safe on a modified road, I find the seating position to be comfortable and the bike easy to manage. The acceleration is modest, but sufficient for a commute to work, and the pillion seat is fair for short journeys. The mileage is excellent and after-sale support has been responsive and helpful. For someone who works an office job and runs errands, the Platina is an easy, no fuss option. Buyers who want a bike suited for sports activities, long travel tours, or other high speed activities will have to look for other options.Read More2 1