Indian Motorcycle Concludes Independence Day Ride

The Indian Motorcycle Riders Group rode to venues of national importance in nine cities across India

Indian Motorcycle conducted its Independence Day ride across nine cities in the country with its official riding group- IMRG (Indian Motorcycle Riders Group). The Freedom Ride was flagged off at Indian’s dealerships at nine cities across India. The ride concluded at a place of national importance like the India Gate, Gateway Of India and others, where riders paid tribute to the freedom fighters.

Commenting on the occasion, Pankaj Dubey, Country Head and Managing Director, Polaris India said, “We are happy to organise the Freedom Ride to celebrate the 72nd Independence Day and pay our tributes to martyrs who sacrificed for our Independence. This ride is all about being Independent and enjoying the brotherhood with fellow riders. I express my gratitude to all the riders who were a part of this ride and made it a success and wish all the fellow Indians a very Happy Independence Day.”

Indian Motorcycle also conducted a contest on social media for its customers where the winner received a customised Tricolour helmet from the brand. Indian Motorcycle’s range in India starts from Rs 10.99 lakh (ex-showroom) for the Scout Sixty. Recently, the company launched the limited edition Chieftain Elite in the country at a price of Rs 38 lakh (ex-showroom). The USP of the newly launched motorcycle is its hand-sprayed paint, which takes almost 25 hours to complete.