Bajaj V Launches Mission Vikrant 1971
The endeavour is to reach 150 lakh people so that they can, in turn, spread the message to trace and hear the stories of Indian war heroes.
The endeavour is to reach 150 lakh people so that they can, in turn, spread the message to trace and hear the stories of Indian war heroes.
Bajaj has launched a new campaign under its newly launched brand 'V' to search for the 1300 officers and sailors that served on India’s first aircraft carrier during the 1971 Indo-Pak war. The digital initiative has been christened “Mission Vikrant 1971” and its aim is to identify and share details of the war heroes that served on the INS Vikrant and preserve their stories for posterity.
Commenting on the launch of Mission Vikrant 1971, Sumeet Narang, vice president, marketing, Bajaj Auto Ltd, said, “Ever since we unveiled the Bajaj V on Republic Day we have been inundated with calls asking us about the erstwhile INS Vikrant. We had made a celebrated documentary ‘Sons of Vikrant’ which captured stories and experiences of senior naval officers who served on INS Vikrant. We are pleased to announce the launch of Mission Vikrant 1971 which is the biggest ever countrywide search for the 1971 Vikrant war veterans. We would like to record their stories for posterity, and present it to the country. The campaign is unique as it will use digital and social media to urge every Indian to help in the search.”
We all know that the newly launched Bajaj V15 incorporates a piece of metal from the INS Vikrant in its fuel tank, which add a nostalgic value. Earlier, Bajaj launched 'Sons of Vikrant', a documentary based on India's first aircraft carrier and its pilots. Now, the company has launched Mission Vikrant 1971 on August 15, 2016, with a dedicated micro-site. It is inviting entries from friends, families and well-wishers of 1971 INS Vikrant war veterans to share the stories and details of the Indian war heroes. The aim is to reach 150 lakh people over the next 40 days so they can spread the message to hear more about the people related to the glorious victory of INS Vikrant. The intent is to find out more about their enduring journey on the INS Vikrant four and a half decades ago, which will be showcased to the Indian public.
CLICK HERE TO JOIN THE "MISSION VIKRANT 1971"
Bajaj V15 Power Up User Reviews
Bajaj V15 - ye bike Bajaj ne INS Vikrant warship ke metal se banayi thi, isliye isko *V = Vikrant / Valour* bolte hain. Ab ye new nahi milti, second hand me hi milti hai. Best Review - Kya accha hai kya kharab *Engine & Performance:* - 149.5cc, DTS-i, Air Cooled, 5 Gear - Power 12 Bhp @ 7500rpm, Torque 13Nm @ 5500rpm - Low rpm pe bahut torque hai, matlab 20kmph pe bhi 4th gear me chal jayegi bina band hue - Top speed 109kmph tak - City ke traffic ke liye perfect hai, highway pe dum tod deti hai 4e73a5a66ee6 *Mileage & Comfort:* - Real mileage 50-57 kmpl deti hai - Seat 780mm low hai, chote height walo ke liye best - Aage 18-inch aur piche 16-inch tyre, isse look alag aur thoda cruiser wala feel aata hai - Tank 13 litre ka hai *Pros / Cons:* Look ekdum hatke, cafe-cruiser style par high speed pe vibration aata hai Low maintenance, Bajaj ka engine gear pattern All-Up hai, par sabko pasand nahi aata City me chalane me bahut halki aur easy hair par pillion seat choti aur jhukav wali hai, piche wala thak jayega
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My Father bought this bike, and currently I am using this bike the most. I used it to learn how to ride a bike, and it was a pretty smooth experience i guess. The bike's a little heavy, so i wouldn't say perfect for beginners. About safety, it's meh. Braking system is pretty average. It's prone to slipping. The spare parts are pretty difficult to get, making maintanence not an easy task due to bike's limited availability.
Its made from a ship metal whcih is our nations pride. Good mileage as regular servicing is done with Bajaj service centre only. Low height helps to maintain the balance more comfortably while moving on the road. Very good experience in riding this bike alone and with family members on a long drive.
The Bajaj v15 is very good looking bike for seeing and good comfortable for travelling,,, and give it up good mileage for long journey,, And my experience bike is good and very comfortable,,, Mileage:: 40 kmp/L Excellent condition Good pickup Amazing posture of sitting Best breaking system Best performance ,,,