Bajaj-Triumph Cement Non-equity Partnership, To Produce Bikes Under Rs 2 Lakh
Published On Jan 24, 2020 By Zaran Mody
The partnership will focus on a new engine and vehicle platform in the 200cc to 750cc mid-capacity range
- Expect more than one bike from this alliance to debut by 2022.
- It will be based on a new engine platform.
- A starting price of Rs 2 lakh has been quoted.
- Bajaj will only handle the manufacturing and distribution of these bikes.
Triumph and Bajaj Auto have finally formalised their partnership today. The Managing Director of Bajaj Auto, Rajiv Bajaj, and the CEO of Triumph Motorcycles Ltd, Nick Bloor, signed a non-equity partnership in Pune. The two brands have joined hands to design, engineer and manufacture a range of mid-capacity motorcycles for emerging markets like India and Asia. More than one bike is expected to make its debut by 2022.
What this means for you and me is a whole range of new motorcycles in the 200cc to 750cc range, priced under Rs 2 lakh (starting price)! This essentially creates a new passageway for the British brand in the entry-level motorcycle segment across the world. While the specifics haven’t been revealed, we could expect to see a new breed of neo-retro, modern classic motorcycles, designed and developed by Triumph, but built by Bajaj at its Chakan facility. However, the badge on the tank will bear the British marque’s name.
Also Read: New Bajaj-Triumph Motorcycle Launch In 2022
The upcoming motorcycles are expected to be powered by either a single or parallel-twin motor depending on the range and platform. This is similar to the structure seen in Triumph’s own Bonneville range, which sells in 900cc and 1200cc guises. The names of these bikes will be based on the current Triumph lineup like Bonneville, Street, Tiger.
Bajaj Auto’s role also includes distribution of these new Triumph bikes across all capacities in India and select international markets. Triumph, on the other hand, will distribute its full range including new motorcycles across the globe.