Bajaj's Future Plans- Scooters not on Priority
In midst of the rumours for Bajaj's re-entry in the scooter space of the country, Bajaj's MD Rajiv Bajaj stated that they are concentrating more on export market of bikes than the...
In midst of the rumours for Bajaj's re-entry in the scooter space of the country, Bajaj's MD Rajiv Bajaj stated that they are concentrating more on export market of bikes than the scooters and bringing scooter will be a distracting strategy. He was giving an interview to Economic times where he said, “we have only 10% global market share in the motorcycle segment. So by no means can that be deemed to have reached a point of saturation and that is why I have always said that opposed to the recent rumours about Bajaj possibly sniffing in the scooter space, I have said at this stage getting into scooters would not be a de-risking strategy, it would simply be a distracting strategy because when you have 10% market share in one segment and incidentally profitably so, you have a lot of headroom to grow. For example, Indonesia is possibly the fourth biggest motorcycle market in the world and then there is Thailand, there is Malaysia, there is Vietnam.”
This statement doesn't reflect that the Bajaj is not going to launch any scooter in near future but he simply said that it would be a distracting decision for them. They want to focus on the motorcycles more than the scooters and it indicates that they will launch their upcoming 100cc affordable commuter bike and Bajaj Pulsar 375 first then they might go for the scooters. For their future global plan he said, “We are today the market leader in the Philippines with 45% market share between Kawasaki and ourselves. Brazil is the third largest motorcycle market in the world. Bajaj is not there and once again Kawasaki could be potentially an interesting way to get into that market. So that is one aspect. The second aspect is Africa. I said earlier that in the last month in December in Nigeria alone we sold 49,000 motorcycles. I was speaking with my distributor just last night and he is hopeful of beating that this month with a 50,000 figure and this is true in many other markets of Africa. So there is a lot of hope, there is a lot of logic why we should do well in the export markets. What will actually happen only time will tell obviously.”
So, it's clear that Bajaj is not only growing in the country but it has also emerged as a global brand and will get stronger in future.
Source: Economic Times
Bajaj Pulsar 150 (2018-2026) User Reviews
- reliable daily commuter with great mileage
Needed something dependable for daily city traffic that wouldn't eat up all petrol money. looked at a few other 150cc options but the pulsar 150 just felt like the right balance of price, low maintenance and that classic muscular look that never gets old. Honestly pretty smooth for daily running, engine has nice pickup in lower gears so overtaking in heavy trafffic is easy, getting a solid 45-50 km regularly, only slight downside is minor handle vibes past 85 kmph but for everyday city speeds, its steady and comfortable. Definitely 100 percent recommend it, if you want a reliable everyday bike with decent power and great fuel efficiency, maintenance is super cheap and spare parts are available anywhere. just a solid, no nonsense daily runner that gets the job done.
5 1 - Value for money
Best in class performances, easy handling in city traffic, smooth, but rugged at same time, easy on pocket for maintenance, definitely serves the purpose, pickup is perfect, been riding this one since 15 years, yet minimum service cost, after sales response is also impressive, definitely male, title claimed by company feels true when you ride one.
1 2 - Bajaj is the best bike
This bike is very good. Jab baat ho Bharat ki sadkon par raj karne ki, toh ek hi naam sabke dimaag me aata hai, Bajaj Pulsar 150! Yeh sirf ek bike nahi, balki har biker ka ek jazbaat hai. Dekhne me stylish, chalane me dumdaar aur mileage me behatreen, Pulsar 150 ne har generation ke dil par apni ek alag jagah banayi hai.
3 2 - Superb Bike $ backbone of Bajaj Auto.
I am riding Pulsar 150 since 2011. The model available at that time was BS3. It's performance and power composition give perfect and balanced ride for daily commuting. I always keep my bike in better condition, that's why i compete nowadays Pulsar 150 models. Good Product from Bajaj Auto India Pulsar.
12 8 - A True All-Rounder in the 150cc Segment
I chose this bike because it feels smooth and stable on highways while still offering good control in the city, even though the suspension feels slightly stiff on rough roads. It gives good mileage, looks stylish and is comfortable enough for family rides, making it a practical and reliable choice. The ride so far has been very satisfying. It feels comfortable for daily use, gives good mileage and has strong pickup. Handling is stable and confident, especially on highways where it feels smooth and controlled even at higher speeds. Yes, I would recommend this bike. I bought it mainly for daily office travel and occasional weekend rides. It gives me decent mileage and the pickup is good enough for city traffic. On highways it feels stable and confident. The suspension is slightly stiff on rough roads but overall comfort is fine. If someone wants a practical, stylish and reliable bike in this budget, this is a good choice.
10 2