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Bajaj Releases New TV Commercial for Avenger Range

Bajaj Auto has recently released a TVC for its popular cruiser range - Avenger. The video highlights the seating of the bike and ends with the tagline ‘The most comfortable seat...

Bajaj Auto has recently released a TVC for its popular cruiser range - Avenger. The video highlights the seating of the bike and ends with the tagline ‘The most comfortable seat on the road’. The refreshed Avenger range was launched in the country in October last year with a starting price of Rs. 75,000.

The new Bajaj Avenger range comes in three variants - 150 Street, 220 Street and 220 Cruise. While the first two focusses on a dark theme and comes inspired from the Harley-Davidson Street 750, the latter one has been loaded with chrome and looks like an updated version of the previous model. The bike received 3000 bookings in Mumbai in first 17 days and crossed 25,000 unit sales in two months of its launch. For this reason, the manufacturer is trying to maintain the rhythm and has introduced a new video to promote the same. Bajaj launched the new Avengers giving an option to youngsters who cannot afford big cruisers like Harley and crave for a complete package in a ‘not so big amount’. 

The TVC shows a man sitting on a large sized sofa and as the footage progresses, he seems to get more cosy and comfortable into it. This hints towards the comfortable seating of the new Avenger and the video ends up saying the above-stated tagline. Stay tuned to BikeDekho for more updates!

Have a look at the new TVC here:

Video Courtesy: Rushlane

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Pradeep Shah
An automobile engineer by profession and an automotive enthusiast at heart, Pradeep carries the love for everything on two wheels right since his childhood. His heart starts pacing with every gear shift, adding aggression to his otherwise calm and silent nature. He treats his own bike like a Princess and is shamelessly biased towards it. Having joined the team recently, he firmly believes that there is no better job than being able to describe the machines you love. Apart from pistons and silencers, he also falls for trance music, reading and the presence of his loved ones. He might appear shy and reserved at first, but after knowing him a little better, you’ll realize that he is fun loving and a great friend to make.
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